“Tell me, what do you know about our company?” If you can answer that question well in an interview, it will help set you apart from most other candidates. It helps hiring managers understand how a person prepares, or doesn’t prepare, to meet new people and new challenges. It helps to understand if a candidate is proactive or reactive.
The question also gives insight into whether or not you are a curious person. Employers value curiosity because it’s a critical element of both learning and adaptability. Since change is quickly becoming the new normal, the abilities to learn and adapt are almost always critically important in the positions employers fill.
So, as you prepare for your upcoming interview, here are five things you should learn about an employer:
1.The skills and experience the company values.
First and foremost, you should know what the company looks for in a qualified candidate. This enables you to position yourself as the best candidate for the position.
To discover the skills and experience the employer values, read between the lines of their job postings. You can also find out information on the employer’s career page to get an idea of the type of employees their desire. In addition, reach out to current employees who work there and ask them about what their employer values most in the workplace.
2. News and recent events about the employer.
When you go into a job interview, it’s always a good idea to be knowledgeable about the company’s latest news and updates.
Most companies have a page on their website dedicated to press releases and events. This is a great source for you to find out information regarding the company’s latest news and updates.
3. The company’s culture, mission, and values.
Job seekers should be able to confidently say they’re good fit for the company’s culture during any job interview.
As you research the employer, pay attention to what’s written on their website regarding the company’s values and mission. You can also learn more about the company culture by following the organization on its social media networks.
4. Clients, products, and services.
As a potential employee, you need to have an idea of the type of work you’d be doing once hired. By having a general idea of who the company’s clients are and the types of products and services are offered, you’ll be more prepared for the interview, too.
To find out the company’s offerings, you can usually find them on the company’s website. You can also read through the company’s blog, case studies, and white papers to give you a better idea of their accomplishments.
5. The person interviewing you.
Finally, you should find out who the interviewer will be. This will give you an advantage during the interview because you’ll have a better chance of connecting with them and sparking a meaningful conversation.
Now it might be a little tricky trying to find out who the interviewer is, but you should be able to locate the person’s name with a little investigation. First, try locating the person’s name from email you received regarding the interview. If you can’t find any information, reply to the email politely requesting the name of the person who’ll interview you.
Once you acquire the interviewer’s name, do some research on LinkedIn and Twitter. This will help you learn about the interviewer’s background, their position with the company, and even some common interests you both share.
What are some important details you think job seekers should know prior to any interview?